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All industries
Automotive
Automotive Dealership Direct Mail
Bring service drives and showroom traffic with timely, relevant offers. Direct mail pairs naturally with DMS data and manufacturer co-op creative for compliant, high-impact campaigns.
Why direct mail
Why Direct Mail for Automotive
Tangible mail earns attention in crowded markets. Here is how teams like yours use it to grow.
Variable letters and postcards personalize by model year, VIN segment, or equity.
Lease- and finance-end mailings align with predictable purchase cycles.
Service coupons lift RO counts; event mail fills weekend traffic goals.
Address-level retargeting reinforces your message on Facebook and display.
Kit assembly supports multi-piece OEM programs with inserts and reply cards.
National logistics: we print and mail from one platform across provinces.
Services
Recommended services
Mix and match these offerings-we handle design, data, print, postage, and tracking as one team.
3.2%
Tracked showroom visits
OEM-ready
Multi-piece & inserts
Match
Address to digital audiences
Data
List sourcing & hygiene
The EDDM campaigns have been incredible for our dealership. We reach every home within 15 km and the response rates are consistently the best of any marketing channel we use.
James Rodriguez, Owner
AutoNation Plus
Playbook
Typical campaign
Illustrative scope-your account manager will tailor format, audience, and volume to your goals.
Service special + trade-in appraisal
Dealers mail to conquest lists or owned data with a personalized letter or postcard, push service bays with a time-bound offer, and sync digital ads to the same households post-mail.
- Format
- #10 letter package or 6x11 postcard
- Typical volume
- 5,000–30,000 matched records
Get Started
Ready to Launch Your Campaign?
Stop losing customers to competitors with better marketing. Get a free, no-obligation quote and start reaching Canadian homeowners this week.
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